Edna Lassiter serves as Director of Brokerage Operations.
Edna oversees broker and client service activities such as broker onboarding, pitches, proposals, transaction and administrative support. Ms. Lassiter reports directly to the Principals of the firm and serves as the liaison between various departments within the organization to ensure procedures are efficiently executed, brokers are properly supported, and the needs of our clients are met.
As MHP’s direct line of communication, Ms. Lassiter manages the firm’s public relations and marketing. Ms. Lassiter is responsible for organizing new acquisition campaigns, arranging guest speaker sponsorship opportunities, preparing press statements, managing and implementing public relation strategies.
Edna has been a steady force in the commercial real estate industry and at MHP for over twenty years. Through her management of the firm’s internal and external communication, she has developed and maintained long-lasting relationships with industry leaders from landmark property owners, top agents, major tenants, notable print/digital media editors, reputable PR marketing consultants and an array of service providers.
Edna’s success is accredited to her ability to effectively communicate, properly execute and complete time-sensitive projects within a stressful and ever-changing environment.
Prior to MHP, she managed the administrative operations and marketing efforts at top-tier firms such as Colliers ABR, Inc., Dell EMC Inc., and IDC Link Resources.
Ms. Lassiter majored in Communications at the College of New Rochelle and is a licensed NYS real estate salesperson.